visibility. reputation. brand.

The global experts in athlete communications

The Age New York Times Fox Sports Runners World Marie Claire Vogue

The Age New York Times Fox Sports Runners World Marie Claire Vogue

Tennis majors TNT Sports L’Equipe ESPN BBC Sport The Guardian SBS

Tennis majors TNT Sports L’Equipe ESPN BBC Sport The Guardian SBS

CNN The Athletic ABC Forbes Insider Business Herald Sun News Corp

CNN The Athletic ABC Forbes Insider Business Herald Sun News Corp

FAQs

  • Why Should I Work with Ascend Sports Publicity?

    We genuinely care about your success and go above and beyond to provide targeted support and results. As an extension of your team, we’re committed to helping you thrive both on and off the court.

    Here’s why partnering with us makes a difference:

    • Expertise: Over two decades of experience in media, PR, branding, and sports management.

    • Global Reach: A vast network of media, sponsors, brands, and partners worldwide.

    • Tailored Support: Custom strategies designed to achieve your unique goals.

    • Proven Success: A track record of helping athletes and coaches reach new heights.

    When you work with Ascend Sports Publicity, you're gaining a dedicated partner focused on your long-term success.

  • Ascend Sports Publicity supports a diverse range of clients, including professional athletes, junior athletes, and those transitioning beyond sport. We also work with coaches, team members (such as physiotherapists), sports agencies, and brands seeking to enhance their visibility and impact. Whether you're a world-ranked athlete, an Olympian, competing at lower-tier events, or building toward the next level, our tailored PR, media, and branding services are designed to elevate your profile at every stage of your career.

  • "I’d Love to Work with You, But I’m Worried About the Cost."

    We get it, budget matters. That’s why we offer flexible, cost-effective solutions tailored to your needs. Our goal is to make professional PR and media support accessible to more athletes.

    From one-on-one services to more affordable options like digital resources, courses, and consulting sessions, we’ll help you find the right fit. Reach out, we’re here to support your success at every level.

  • Where Is Ascend Sports Publicity Based?

    Our head office is located in Melbourne, Australia, with additional bases in Paris, France, and New York, USA. We operate globally, serving athletes, coaches, agencies, and teams across Europe, Australia, Africa, the Middle East, and North America, ensuring a broad and diverse client base.

  • Why focus on PR and Media? Isn’t sponsorship more important?

    PR and media are the foundation of a successful athlete brand. A strong media presence attracts sponsors, boosts visibility, and unlocks bigger opportunities. Without it, building a lasting brand or securing top partnerships becomes much harder. Simply put, PR drives everything else.

  • Does Ascend Sports Publicity offer consulting and mentoring services?

    Yes, we offer tailored consulting, coaching, and mentoring for athletes and coaches at all stages. From media relations to crisis comms and brand development, our support is designed to meet your specific goals, by people with more than two decades of experience.