Your dedicated Publicist for every tournament

Tennis Tournament & Grand Slam Publicists

Grand slam services

Media & Press

  • Pitching to Tier 1, targeted, local, and international media outlets

  • Coordinating interviews, press conferences and requests

  • Writing and distributing press releases and media alerts

  • Media training and crisis communication support

  • Proactive post-tournament media follow-up to maintain visibility

Social Media & Content

  • Content creation and live storytelling

  • Social media posting, collaborations, and takeovers

  • Alignment with sponsor campaigns and activations

  • Influencer and content creator partnerships

Sponsorship & Partnerships

  • Announcing and launching new brand partnerships

  • Patch sponsorship

  • Sponsor servicing on-site and off-site

  • Meeting sponsor deliverables

Brand & Image Management

  • Media training for high-pressure interviews and TV coverage

  • Crisis PR support and reputation management

  • Ambassador and brand alignment management

Tournament Support

  • On-the-ground PR management from Qualifying to Finals

  • Liaising with tournament media teams for exposure

  • Coordinating recovery access and off-site services

  • Logistics support: practice courts, recovery, restaurants, transport

Events & Activations

We manage all events and activations, whether brand, sponsor, or agency-led, including pop-ups, networking events, athlete appearances, sponsor launches, and fan engagement experiences.

Grand Slams and international tennis tournaments are the most high-pressure weeks of the year, from the Australian Open in Melbourne to Roland Garros in Paris.

At Ascend Sports Publicity, we specialise in helping professional tennis players, coaches, and agents manage media, sponsorships, brand image, and day-to-day operations so you can focus fully on performance.

In the past five years, we have supported dozens of professional tennis athletes across the ATP, WTA, ITF, and junior circuits, from Top Ten stars to qualifying players making their Slam debuts.

Our team of trained journalists and publicists bring more than 20 years of experience, deep media relationships, and a trusted network of suppliers to deliver results at the Australian Open, Roland Garros, Wimbledon, US Open, and tour events worldwide.

Our expertise frees athletes, coaches, and managers to stay focused on tennis while we manage sponsor, media, and brand commitments seamlessly in the background.

Why Work With us?

With over two decades of experience as sports journalists and publicists, and a trusted global network, we help tennis professionals thrive during the most demanding tournaments in the world.

From handling media requests and global visibility, to servicing sponsors, managing events, and creating real-time Slam content, we take on the behind-the-scenes pressure so athletes can shine on court.

We provide 24/7 support tailored to your needs during the Australian Open, Roland Garros, Wimbledon, US Open, and all ATP/WTA tour events.

Ready to partner with us?
Please reach out to us, we’d love to meet you!

Who We Work With

  • Professional athletes (ATP, WTA, ITF, juniors, wheelchair)

  • Coaches, physios, and support staff

  • Agents and managers

  • Sports agencies and federations

  • Content creators and influencers

  • Brands and sponsors

  • Tournament directors and organisers

OUR 2025 RESULTS:

  • Secured national newspaper coverage for a WTA qualifier in a saturated Grand Slam news cycle, including print, online and video, with 2M+ views in 24 hours

  • Negotiated a full financial apparel deal for an athlete who had no prior sponsorship

  • Delivered professional match-play photography for a sponsor within two hours’ notice, ensuring sponsor deliverables were met

  • Achieved 24-hour turnaround for a Top 20 player’s apparel deal announcement press release

  • Secured high-value patch sponsorships for multiple players during Grand Slams

  • Provided English-language media training to a qualifier ahead of her first Slam press conference

  • Supported a Top Ten player in balancing heavy media commitments during a Slam without affecting performance

  • Managed crisis communications and reputation protection under high-pressure conditions

  • Produced same-day media and sponsor kits to capitalise on breaking news

  • Helped a player convert Instagram growth into a YouTube following, expanding their digital presence

  • Introduced players to new international media markets, expanding brand reach and visibility

  • Secured post-tournament coverage to sustain visibility and momentum once the Slam spotlight ended

  • Delivered real-time sponsor content and reporting during a Slam, meeting activation KPIS

  • Achieved local and international press placements to build athlete profiles across multiple markets

  • Coordinated sponsor activations and fan events during Slam weeks, ensuring strong brand presence

  • Supported athletes in driving measurable social media growth and engagement spikes during tournaments.